Technology can provide countless opportunities to streamline workflows, eliminate redundant processes, and reduce costs. If you’re looking to stay ahead of the competition, simple technology strategies like the ones below can dramatically enhance your business performance. Change office communication To increase teamwork and productivity, set up instant messaging software such as Slack or Microsoft Teams. […]
More and more small- to mid-sized businesses (SMBs) today are embracing automation solutions to help grow their business. Marketing automation, in particular, provides the tools necessary to execute, manage, and streamline marketing tasks that help capture leads and nurture them into sales-ready prospects. Here’s why your SMB shouldn’t pass up the powerful opportunities you get […]
Nothing beats making a video to advertise your goods and services, your brand, or your core business values if you want to attract more potential customers. Here are seven different forms of video content you can use to cater to your target audience.
Data is valuable to business, so it’s bizarre that some companies don’t have a proper data backup strategy in place. Organizations of all sizes — including yours — need to be proactive when backing up their data. Here are four of the best backup solutions in the market for your consideration. USB flash drives USB […]
Customer data offers an insight into information such as customer demographics, behavior, and preferences, enabling businesses to create quality products and positive experiences that will cater to their client base. But it’s not enough for a business to collect customer data — it must collect data that is useful and relevant. Here are some of […]
New year, new tech! It may be time to think about upgrading if your company is still dependent on older and outdated technology, as the effort required to keep it going, as it ages, comes with several hidden costs. Although keeping older hardware and software running may seem financially savvy, you may be setting yourself up for BIG costs down the road.
A dashboard is a business intelligence tool that displays metrics and key performance indicators (KPI) for organizations. Dashboards provide you an overall view of how your business is performing. Here are some uses of dashboards in real-life business situations. Marketing insights An organization’s marketing department analyzes a significant amount of data from various channels. Whether […]
Before, hiring specialists to analyze business data entailed costs that only large companies could afford. This was one of the reasons why small- and medium-sized businesses (SMBs) were hesitant to implement business intelligence (BI). But times have changed. SMBs now have access to a vast range of business tools that can improve data management processes. […]
Business success comes down to whether profitability can be sustained, which is why building and maintaining relationships with your customers is crucial. To help with this, business owners are implementing customer relationship management (CRM) systems. Imagine buying a product, and it breaks the first time you use it. You contact customer support and describe the […]
No business continuity plan is perfect. Each plan has risks that can result in your business’s failure if not taken into account from the start. But don’t blame it all on your managed IT services provider (MSP) — often, a system’s design has loopholes to start with.